Tag Archives: Facebook

Facebook unveils the #hashtag

Unless you have been hiding under a rock today, you are probably well aware that Facebook has…you guessed it…finally added the hashtag. This may not be that big of a deal for your everyday user, but for social media loving, PR pros (like us here at Full Circle), this is some exciting news! According to [...]

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When it comes to Facebook, does it pay to pay?

Recently, we’ve been looking into the idea of promoted posts on Facebook and whether they are beneficial to our clients here at Full Circle PR. By purchasing paid posts, brands have the opportunity to get their content in front of the eyes of more Facebook users. Promoted posts appear higher in newsfeeds, so there’s a [...]

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Facebook News Feed changes: The saga continues

The News Ticker. The Timeline. The new Search functionality. Facebook is in a constant state of flux; and whether users or marketers like it or not, we’re all in the middle of another update. On March 8, Facebook announced that it was rolling out changes to the News Feed (Feeds?) – with three updates to [...]

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Black Friday No More?

Several retailers (or all of them; I quit counting after the third ad stated stores would open on Thanksgiving) opted to do away with their previously appreciated “closed on Thanksgiving” policies. I’m still unsure as to how I feel about stores opening for Black Friday shopping on Thanksgiving Day, but I will admit, I was [...]

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Tuning in and turning it on in the PR world

I recently noticed that Twitter’s internal company guidelines include a section simply titled: “Pay Attention.”  Co-founder Evan Williams explained that this section covered why “doing really well requires paying attention to what you are doing.” Am I actually focusing on the tasks at hand in a manner that makes not only a productive worker, but [...]

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What is the future of architectural lighting?

If you keep up with the FCPR team, chances are you know that several of our clients play a part in the architecture and design industry. And through media relations, events and social media activities, we help connect them with the audiences that matter to their businesses. One of these audiences is the student and [...]

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More reasons not to check your Newsfeed (and other Facebook news)

Not too long ago, I vented my frustrations about Facebook recently deciding to show every photo that a friend comments on or Likes in our Newsfeeds. And I’ve heard anecdotally that it bothers other people, too. Nonetheless, Facebook has not listened to my plight, and the TMI saga continues. Now, I read today that our [...]

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Power of Positive PR

PR professionals are slacks, spin doctors and the voices behind corporate talking heads. If you’re in the industry, no doubt you’ve heard some of these negative connotations before. As easy as it may be to focus on negative stories that are out there about either uneducated or unethical PR practitioners, I challenge you to consider [...]

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It’s a small world, after all.

We’ve all heard of the concept Six Degrees of Separation. According to a 1960s social study, every living person is connected to any other through only six friends. However, a much more recent study suggests that Facebook has reduced the Six Degrees of Separation to only four – 4.74 to be exact. This means the [...]

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Twitter updates nod to the power of competition

Twitter is stepping up their social media game as they announce the addition of Brand Pages – a tool where brands can engage and interact with followers on a deeper level.  Mimicking that of Facebook’s and Google+, the addition of Brand Pages to Twitter is simply their efforts to remain in forefront of the ever-evolving [...]

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