I originally wrote this post in 2013, with tips on how to define a brand’s voice to communicate with your audience. I actually came across it the other day while researching another topic and …Read More →
Posts By: Liza Jones
In the business world, the success of a great idea of often measured by its ROI, traditionally known as a company’s return on investment. Most times this means: did we get more out of it than what …Read More →
We’ve been cranking at the FCPR office, zipping to strategic planning meetings, redecorating the space, brainstorming new ideas and gearing up to attend the 2015 PRSA International Conference in Atlanta next week.
So today, we …Read More →
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Brand influencers are influential for a reason. They’ve spent an inordinate amount of time crafting custom content about a subject they hold near and dear to their hearts for an audience they’ve come …Read More →
At FCPR, we subscribe to a “work hard, play hard” mentality. Kim and I spent last Saturday at Clemson University’s Coach Dabo Swinney Ladies Clinic, an event benefitting breast cancer research. More than …Read More →
June 18 is National Go Fishing Day! In honor of this day, I wanted to post a couple of #ThrowbackThursday pictures from the time when Full Circle PR went fly fishing on the Davidson …Read More →
People work hard for a lot of reasons. For a paycheck. For benefits. To contribute to a project or company they believe in.
But surprisingly enough, a lot of people — including the team here at …Read More →
Everyone knows the traditional “brand planning season” in marketing tends to start at the end of the third quarter and carry through the end of the year. That’s when most brands have spent their current …Read More →
Dear future interns,
It’s the time of year when we receive many new internship candidates’ resumes, inquiring about how they can gain valuable industry experience while boosting their college credits. Please know we read every resume …Read More →