5 Takeaways as an FCPR Account Coordinator
A few weeks ago, Kim introduced me on the blog as the newest addition to the Full Circle PR Team. Thank you all for the warm welcome! I have been adjusting well into my new role, and today, I’m excited to share 5 takeaways from my first two months as a public relations account coordinator.
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- Keep a flexible schedule.
One of the first things I learned was to be flexible with my workflow. New projects will inevitably come up, and schedules need to be adjusted accordingly. This aspect of PR work doesn’t catch me by surprise anymore; it has taught me to work diligently on what’s in front of me so that I can be prepared to take on more projects if needed.
- Time management is key.
While we have a company calendar that keeps us in the loop on everyone’s schedule, I find it extremely helpful to maintain a personal Google calendar to keep track of client events and personal project tasks and deadlines.
- Use your team.
One thing I quickly learned in the office is that our team doesn’t hesitate to use one another as a resource. Calling in a brainstorm meeting is a great way to get a fresh perspective on a campaign or idea, even if your co-workers generally work on other accounts. Our breakout rooms (complete with white board walls) are perfect for hosting internal meetings without disrupting the rest of the office.
- Mix it up.
On the FCPR team, I have the opportunity to work for multiple clients representing several vastly different industries. On any given day, I may bounce around from pitching the media to interviewing a regional manager, booking a photographer for a store opening in another state, writing copy or even helping create a 360-degree online showroom tour. Breaking up tasks while keeping deadlines in mind helps break up monotony and keeps a nice variety in my every day workflow.
- Assess each project.
Asking for feedback is essential for growth in any position, but especially in the public relations industry. I make sure to assess each project I work on with my co-workers to see how I can improve on upcoming tasks and maintain FCPR’s standards of excellence.
I’m so thankful for my new role, and am looking forward to learning and growing more here at Full Circle!