We know that social media tools are created and evolve at a mind-numbing pace. As a PR professional, it’s my job to keep up with new channels – in case any are a good fit …Read More →
Monthly Archives: September, 2012
In her most recent post, Mollie discussed best practices for tracking social media analytics for your brand. While it is always beneficial to monitor the most engaging posts and plan future interactions around this …Read More →
In the public relations industry, it’s important to never get complacent with your work. This especially applies to reporting metrics and analytics for social media initiatives. With new online tools that are frequently introduced and …Read More →
As PR professionals, one of our key roles – whether outlined clearly in the job description or not – is to stay on top of trends and changes. In a new age of digital media, …Read More →
Apple’s iPhone 5 became available this week. What? This is the first you’ve heard of that? Doubtful.
Unless you’ve been living under a rock for the past few weeks, every time you turn on the …Read More →
Yesterday, Liza sent an email to the FCPR team with a link announcing that Twitter had made updates to brand profiles. The biggest changes come as Twitter focuses more on visuals – they added …Read More →
This month’s issue of PRSA’s Public Relations Tactics magazine features a story on “8 ways to harness the power of grassroots advocacy.” The article offers suggestions on how to engage advocates to help shape …Read More →
At FCPR, we pride ourselves on innovative thinking. Whether it’s composing a well-rounded and robust social media strategy, or finding unique ways for our clients to touch base with their customers outside of a sales …Read More →
We live in an era of 24/7 connectivity. Whether through our desktop computers, iPads or iPhones, we’re “on” all the time. (I would argue we’re “on” too much but that’s a subject for another post).
But …Read More →