Twitter updates nod to the power of competition
Twitter is stepping up their social media game as they announce the addition of Brand Pages – a tool where brands can engage and interact with followers on a deeper level. Mimicking that of Facebook’s and Google+, the addition of Brand Pages to Twitter is simply their efforts to remain in forefront of the ever-evolving world of social media. And to their competitor’s credit, imitation is the greatest form of flattery.
As I was reading about Twitter’s new features on Mashable and how it is taking on competitors, I started to think about the power of competition – how it drives the human spirit. Great innovation is spurred by competition.
This is true in our own office.
Here at Full Circle PR, we thrive in a competitive environment where we can showcase our expertise. We are committed to continuously providing quality public relations work and innovating ways to create conditions for conversations about our clients – and doing so better than our competitors.
We are excited to see how we can leverage the power of each new social media tool introduced for the betterment of our work. Innovation sparks our imagination to see how we can incorporate it into our best practices.
It is inspiring to think about the additions to social media to come and how it will affect business practices – especially in public relations and marketing. I’m excited. Are you?